Castbox
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The challenge
Castbox, a venture-funded startup with offices in Palo Alto and Beijing, needed to leverage an immediate technology-driven advantage to differentiate themselves in a market rife with competitors.
The approach
The app is super sleek, but you only get one chance to make a first impression, and we spiffed up their website, landing pages and ads to meet the same high standard in order to decrease their user acquisition cost via social and programmatic ads.
Colors
Results
Since launching w/ Crown Social’s support, Castbox has gained over 15 million users worldwide and grown its audio library to 50 million episodes.
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